The Importance of Retail in the Age of Mass Consumerism
In today’s digital age of mass consumerism, it is easy to purchase something with the tap of one finger on your iPhone. Consuming has become such an easy task that many of us do it mindlessly, without thinking about the person or people on the other end of the computer screen. However, #BecausePeopleMatter, we are recognizing the importance of face-to-face interactions, such as those that happen in Boutiques. Which is why we, at Sevenly, are so incredibly grateful for our wholesale partners.
One whole partner in particular that we’d love to highlight is Maple & Moss, a boutique located in Snohomish, Washington. Maple & Moss is one of our favorite boutiques because the owner, Kortney Rasmussen, has great style and loves to offer Sevenly apparel and gift items that match the vision for her store. Additionally, she loves supporting so many different charities through the apparel and accessories she carries in-store. By managing the day to day operations herself, Kortney knows exactly what her customers love, and how they can give back through their purchase on a daily basis.
"We love partnering with retailers that share our passion for helping others! Our apparel and gift lines give us the ability to offer more products with our best selling, award winning designs on the wholesale side. Sevenly apparel and gift products are now individually stamped with the specific charity it supports and we now provide free POS materials to educate customers on our mission. Additionally, we have begun a special Sevenly Retailer Partner program that allows retailers to make a difference in their local communities as well. " - Melody Davis, Sevenly Wholesale
The face-to-face interaction that happens within boutiques, and retail locations, sparks conversations that lead to lasting relationships. If those relationships can be centered around the core value of giving back #BecausePeopleMatter, their impact will be much more than inside of a boutique, but cause a ripple-effect that can truly impact the world.