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Entrepreneurship, Good Business

The Sports Bra, Where Women's Sports Take the Limelight

JoHoward contributor
JoHoward

Source: @KCRGoodFood & @TheSportsBra on Instagram

Let's talk about breaking barriers and rewriting the rules in the world of sports.

It's no secret that women's sports often get the short end of the stick when it comes to TV coverage and recognition. But hold onto your jerseys because we've got a game-changer in Portland, Oregon: The Sports Bra, a badass sports bar that's all about celebrating women athletes and their sports.

Jenny Nguyen, the mastermind behind this kick-ass spot, had a vision to create a sports bar and restaurant specifically for women and girls. She's hit the jackpot!

Since its grand opening in April 2022, The Sports Bra has been making waves and giving women's sports the love they deserve.

The mission of The Sports Bra is simple but powerful: serve up great food, delicious drinks, and create a space that supports and uplifts women in sports and the community. Plus, they throw some awesome community events into the mix, bringing people together like a championship game.

But let's get to the real MVP move—The Sports Bra is all about putting women athletes on the big screen. They don't waste their time with the same old, same old. Instead, they broadcast a wide range of women's sporting events. Whether it's tennis or boxing, you can bet your lucky socks that The Sports Bra has got your back. They're making sure those amazing women athletes get the recognition they deserve, and that's something worth cheering for!

And here's a fun fact: The Sports Bra isn't just for grown-ups. They know that future sports stars start young, so they welcome minors until 10:30 p.m. and even have a special menu just for them.

It's a win-win for families who want to enjoy some quality time together and show their support for women athletes.

Now, let's talk about the challenges Nguyen faced along the way. She had to hustle hard to make her dream a reality. Banks and small business associations turned her down, doubting her unique concept and the risks involved. But she didn't let that stop her. She dug deep into her own pockets and raised funds through a Kickstarter campaign that went viral.

The Sports Bra has become a beacon of hope, inspiring other entrepreneurs to follow in Nguyen's footsteps. Another women's sports bar has already popped up in Seattle, and Nguyen has become a go-to guru for other aspiring owners looking to open similar spots in different cities. Talk about a ripple effect!

So, ladies, if you ever find yourself in Portland, make sure to swing by The Sports Bra. It's not just a bar; it's a revolution.

#sports_bra #womens_sports #women_owned_business